As the name states it, 24 Hours Radio is an online based 24-hour commercial radio station.
It was founded by Nina Shah and aired its first official broadcast in May 2021.
24 Hours Radio aims to serve all Asian communities.
The programming is a blend of news, current affairs, interviews, entertainment, music and information. The presenters broadcast in Urdu, Punjabi, Bengali, Hindi, Gujrathi and English covering topics of interest to the Asian audience.
Nina began her journey working for a local community radio station based in East London.
With no experience in this profession and minimum training given, Nina self-taught herself and progressed onto working with some of East London’s renowned and established radio stations.
Nina’s bubbly and friendly personality attracted many of the radio listeners.
It was only after receiving immense love, praises and high increase in her fan following, Nina realised how much she enjoyed entertaining her listeners and decided to pursue her career, from a programme host to a dedicated owner of 24 Hours Radio.